Excited to share our latest partnership with Scipi, and celebrate with them as they reveal a new company look in their 50th year of employee ownership!
When a company truly lives their “People First” philosophy, it shows in everything they do – and their brand should reflect that authentic commitment. Scipi (formerly St. Cloud Industrial Products, Inc.) has been 100% employee-owned since 2014, and wanted branding that reflects both their history and journey into the future.
Our approach focused on bringing Scipi’s everlasting mission front and center, supported by visual elements that represent their open, collaborative culture. From color psychology that conveys trust and teamwork to messaging frameworks that showcase their unique employee-owned culture, every brand decision was strategic.
This new look creates visual and messaging consistency across their family of companies while maintaining each subsidiary’s unique personality. North Central, Sunburst Memorials, Parts Midwest, and VPOC now share a cohesive brand foundation that celebrates their shared values.
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Want to see how we can elevate your brand presence? Reach out to us and let’s get started!